SRAM Force AXS HRD E1 2x12 Road Groupset - 50/37T (172.5mm \| 10-33T \| Threaded BSA BB Included)
SRAM Force AXS HRD E1 2x12 Road Groupset - 50/37T (172.5mm \| 10-33T \| Threaded BSA BB Included)
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Sovereign Racing Performance: E1-Generation Ergonomic Mastery Meets Lightweight Carbon Construction, Wireless 2x12 Shifting, and English Threaded Simplicity
Experience the absolute freedom of wireless electronic shifting, control your descents with premium hydraulic modulation, and clean up your cockpit completely. The SRAM Force AXS HRD E1 2x12 Road Groupset represents the ultimate sweet spot of competitive racing performance—bringing flagship wireless technology down to an elite, weight-shaving platform. Sourcing full component groups independently from international online warehouses often exposes you to long shipping delays, single-item courier minimums, or unexpected port clearance hold-ups. Epic Sports handles all international logistics natively. Delivered as a rare, ultra-complete package containing an ultra-stiff 50/37T carbon crankset (172.5mm arms), a wide-range 10-33T cassette, and the matching SRAM DUB BSA threaded bottom bracket, this system modernizes your road machine with immediate mechanical synchronization.
Why the Force AXS E1 Threaded System Governs the Peloton:
- E1-Generation Refined Hood Ergonomics: Pure anatomical comfort. Features a slimmed-down hood profile and optimized lever reach text lines tailored to accommodate a wider variation of hand sizes while reducing pressure point fatigue.
- Ultra-Rigid Carbon Fiber Crankset Structure: Pure power transfer. Molded from high-grade structural carbon composite to maximize wattage transfer out of tight corners while keeping rotating mass to an absolute minimum.
- Flawless Wireless 2x12 Shifting Matrix: Instant link execution. Utilizes SRAM’s proprietary AXS wireless protocol to deliver crisp, rapid gear changes across the entire cassette block with absolute zero derailleur cable stretch or maintenance.
- SRAM DUB BSA Threaded Bottom Bracket Included: Creak-free structural simplicity. Ships complete with the premium English threaded (68mm/73mm) bottom bracket, ensuring an incredibly secure, weather-sealed crank axis fitment.
- AXS Ecosystem Smart Connectivity: Personalized performance tuning. Connects instantly to the SRAM AXS smartphone app, allowing you to monitor battery levels, customize button assignments, and review drivetrain tracking metrics.
Technical Specifications & Product Architecture:
| Drivetrain Architecture Variable | Technical Architecture & Product Specifications |
| Drivetrain Speed Match | Modern High-Efficiency 2x12-Speed Wireless Electronic Configuration |
| Crankset Composition | Premium Structural Carbon Fiber Arms with integrated 2x spider assembly |
| Crankset Tooth Profiling | 50/37T X-Range Integrated Dual Chainring Array |
| Crankarm Length Spec | 172.5mm Length High-Rigidity Lightweight Carbon Arm Structure |
| Cassette Range Layout | 10-33T 12-Speed Cassette $Optimized for elite road cadence spacing$ |
| Bottom Bracket Inclusion | SRAM DUB BSA Threaded Standard $68mm / 73mm Frame Width Compatible$ |
| Braking System Core | Hydraulic Road Disc (HRD) Dual-Piston Flat-Mount Calipers (Rotors Sold Separately) |
| Fulfillment Status | Securely Stocked Natively in Kenya, 100% Factory Authenticity Verified |
Frequently Asked Questions (FAQ) for Performance Road Riders:
What critical improvements does the E1 generation bring to the SRAM Force AXS groupset?
The E1 generation marks a significant leap forward in ergonomic engineering. SRAM completely redesigned the hydraulic shifter bodies to be noticeably slimmer, allowing riders with smaller hands or those who spend hours riding in the hoods to achieve a more secure, fatigue-free grip. Additionally, the brake levers feature adjusted pivot points that maximize mechanical leverage, requiring significantly less finger force to bring the bike to a complete, controlled stop when coming down high-speed technical descents or navigating sudden city road obstacles.
Is the bottom bracket included with this groupset, and will it fit my frame?
Yes! Unlike standard groupset bundles that leave out frame-dependent parts, this premium package includes the official SRAM DUB BSA threaded bottom bracket. This fits frames featuring a traditional 68mm or 73mm English threaded bottom bracket shell. It provides a rock-solid, incredibly reliable interface that is famously easy to service and highly resistant to the frustrating creaking sounds that often plague press-fit alternatives. Disc brake rotors are sold separately, allowing you to choose the exact diameter (140mm or 160mm) your build requires.
Authentic Local Stock – Skip Port Surcharges & Customs Hassles
Avoid the extreme frustration of buying full electronic groupsets and technical component packages from international online warehouses, only to face weeks of shipping delays, heavy fluid air freight transport restrictions, or astronomical hidden entry duties at the port. Epic Sports handles all international logistics, bulk freight compliance, and customs handling natively. We provide guaranteed 100% authentic performance gear, local product support, and secure, trackable express delivery straight to your doorstep across Kenya.
Shipping & Delivery
Shipping & Delivery
At Epic Sports, we are committed to delivering your orders promptly and efficiently. All orders are processed within 1-2 business days after payment confirmation, excluding weekends and public holidays. Once dispatched, deliveries typically take 5-7 business days to reach your location.
Please ensure that your shipping address is accurate to avoid delays. If you have any questions or need assistance, our customer service team is here to help.
Refunds
Refunds
At Epic Sports, we want you to be completely satisfied with your purchase. If you are not happy with your order, we offer a hassle-free refund policy for eligible items returned within 14 days of delivery.
To initiate a return, please contact us. The item must be unused, in its original condition, and accompanied by proof of purchase. Once we receive and inspect the returned item, we will process your refund to your original payment method. Please note that shipping fees are non-refundable, and return shipping costs are the responsibility of the customer unless the item was defective or incorrect.

Turn Every Ride into an Adventure
Ride with Confidence, Every Time
Engineered for Excellence
Turn Every Ride into an Adventure
Ride with Confidence, Every Time
Engineered for Excellence
Turn Every Ride into an Adventure
Ride with Confidence, Every Time
Engineered for Excellence
Turn Every Ride into an Adventure
Ride with Confidence, Every Time
Engineered for Excellence
Turn Every Ride into an Adventure
Ride with Confidence, Every Time
Engineered for Excellence
Turn Every Ride into an Adventure
Ride with Confidence, Every Time
Engineered for Excellence
Turn Every Ride into an Adventure
Ride with Confidence, Every Time
Engineered for Excellence
Turn Every Ride into an Adventure
Ride with Confidence, Every Time
Engineered for Excellence
Turn Every Ride into an Adventure
Ride with Confidence, Every Time
Engineered for Excellence
Gear Up for Peak Performance
Each product in our collection is meticulously crafted to deliver unmatched quality and performance. Whether you're an avid cyclist or just beginning your journey, our high-end gear ensures maximum comfort, durability, and style. Explore the features that set our products apart and experience the difference in every ride. At Epic Sports, we’re here to help you achieve your cycling goals with confidence.
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